Bollywood star Sanjay Dutt’s award-winning scotch whisky brand, The Glenwalk, recorded sales of over 3 lakh 200ml nip bottles within 45 days of its launch in December 2024.
It sold a staggering 2,85,480 bottles within just 45 days across Maharashtra.
Crafted for convenience and affordability, the new offering is reshaping the whisky experience for aficionados.
Maharashtra, which accounts for 68% of The Glenwalk’s overall sales, has seen strong demand for the new 200ml nip format, now available in over 1,400 wine stores and more than 3,500 bars across the state.
The brand’s presence spans across 32 districts in Maharashtra, with further plans to expand into an additional 3,000 permit rooms within the next two months.
With a price tag of Rs 500, the 200ml format allows more consumers to experience The Glenwalk’s “exceptional quality”.
Its rich and smooth taste has made it a sperfect choice for both seasoned whisky connoisseurs and new enthusiasts.
“With The Glenwalk, our goal has always been to offer a premium whisky experience that remains accessible,” said Mokksh Sani, Founder of Living Liquidz, Mansionz, and Co-founder of Cartel Bros.
“The introduction of our 200ml Nip bottle is a strategic move to expand our reach and bring our Scotch to an even broader audience. The response has been overwhelming, and this is just the beginning,” Sani added.
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The Glenwalk’s brand ambassador, Dutt, also shared his excitement about the latest development. “The Glenwalk is all about celebrating life’s finest moments, and this new 200ml Nip bottle makes it even easier to enjoy a great Scotch anytime, anywhere. I love how it brings premium quality to more people in such a convenient way.”
The Glenwalk’s 200ml Nip bottle is proving to be more than just a new size — it’s a transformative movement, reshaping the landscape of premium whisky consumption in India.
