Bharti Airtel and Google Cloud have joined forces in a landmark collaboration aimed at delivering cutting-edge cloud solutions to businesses across India.
This long-term strategic alliance seeks to expedite cloud adoption and modernise Airtel’s extensive customer base by offering a suite of advanced cloud solutions from Google Cloud.
As part of this collaboration, Airtel will furnish a comprehensive range of cloud managed services to its clientele, comprising over 2,000 large enterprises and one million emerging businesses.
The partnership targets India’s burgeoning public cloud services market, anticipated to soar to $17.8 billion by 2027, according to International Data Corporation (IDC).
Combining their respective strengths in connectivity and AI technology, both companies are poised to develop industry-leading AI/ML solutions.
Airtel will leverage its vast data set to train these solutions, delivering enhanced value to its customers.
The collaborative efforts will yield innovative geospatial analytics solutions, voice analytics solutions, and marketing technology solutions, empowering businesses with trend-spotting, predictive capabilities, conversational applications, market assessment, risk management, asset tracking, and more.
To bolster its cloud-based solutions portfolio, Airtel has established a managed services center in Pune, comprising over 300 experts.
These professionals are undergoing rigorous training to champion Google Cloud services and develop cutting-edge tech solutions.
Gopal Vittal, MD & CEO of Bharti Airtel, underscored the significance of cloud and AI solutions in India’s digital transformation journey.
“We are happy to partner with Google Cloud and jointly address this market opportunity with secure and scalable Cloud solutions for government, enterprises, and emerging businesses. Together, we will also accelerate the deployment of gen AI in the country and unlock its potential to solve problems,” he said.
Thomas Kurian, CEO of Google Cloud, hailed the collaboration as a significant milestone in accelerating cloud and AI adoption in India.
“Through this partnership, we aim to explore and build transformative solutions that can enhance Airtel’s customer experiences,” he said.
In addition to enhancing customer experiences across mobile, broadband, and digital TV offerings, Airtel will harness Google Cloud’s gen AI capabilities to streamline internal processes and extend enhanced capabilities to its B2B customers in India and globally.
